Our expertise extends to planning group safaris, corporate incentive trips, and conferences. During the past two decades, we have successfully run events ranging in size from 20 to 700 guests. We are no strangers to managing complex requests for MICE (Meetings, Initiatives, Conferences and Events) itineraries. We have chartered Boeing 737s, booked steam trains and ferry trips, travelled by helicopter, and organized 4 x 4 convoys and support vehicles. Our services cover the entire Southern and Eastern African regions.

Our staff of industry experts are trained to cater to your needs. We will book only the most high-end safari lodges for you. These are venues which understand your need for both luxury and discretion, which cater to larger groups yet still maintain an air of individuality and privacy. Our unique on-site, hands-on tour management means you will have one of our managers coordinating all the behind-the-scenes planning and logistics so everything goes smoothly. You and your company or group can stay focused on your goals while we do the rest. We truly take the stress out of group travel, so you can relax and enjoy the best of what Africa has to offer.


  • Treasury Wine Estates, Global incentive, Kruger National Park and Cape Town.
  • Ansell Healthcare Vice Presidents conference, Nairobi, Kenya.
  • Just Group – Paris, France, for an annual repeat event to a remote safari region and Cape Town.
  • Various Israeli and USA-based travel agencies for regular group series in Southern Africa, averaging 40 guests per departure.
  • Crowe Howarth Auditing Conference in Sandton, South Africa, with pre and post-safari trips.
  • Third Lausanne International Conference, attended by 5,000 delegates from 197 countries.
  • Philips Global Conference.
  • International Forum on Globalisation.
  • Finnish South Africa Association Local Economic Development Conference.
  • Multiple South African Financial Markets conferences.
  • Travel and itineraries for film crews, including for the BBC and Gemini Films.

STart planning your group tour

It would be a privilege for us to advise you and help you book your dream holiday. Whether it’s a group safari, a conference, or a corporate event, we have the utmost confidence in our abilities to plan your trip with true style and the touch of decadence you deserve as a V.I.P. With over two decades of experience in the luxury tourism industry, we know what you want. We can deliver it to you by providing everything you need to make your dream of visiting Africa a reality. Feel free to contact Luxury African Safari.

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More about Luxury African Safari

We have been in the luxury safari travel business for over two decades. We offer comprehensive travel services across the Southern and East African regions. This includes the countries of South Africa, Botswana, Malawi, Mozambique, Namibia, Kenya, Uganda, Tanzania, Zimbabwe and Zambia.

Our consistently satisfying and unique travel experiences have resulted in high praise from pleased clients. These include Hollywood actors, international parliamentarians, and corporate executives, as well as many families and couples. Our working relationships extend to governments, global corporations, and even film production companies who have used our services to plan and organize safaris, events, and conferences in this region. The reviews and feedback Luxury African Safari receives demonstrate our professionalism and expertise in the field.


Knowing and understanding the needs of our clients is of utmost importance to us. Since we live, work and travel extensively in the region, we’ve gotten to know it on a personal level. The national parks, wildlife sanctuaries, and lodges you’ll be visiting are all selected meticulously. We have built long-term relationships with many preferred luxury accommodation establishments to bring you the best of the best.

We have experience in personal holidays, honeymoons, family holidays, and larger events. Our experience over the years has even extended to planning and running large events for international companies, many of which look to us to advise them on sales conferences and corporate incentive holidays.

Since our team has in-depth and first-hand experience in luxury safaris, conservation, and responsible tourism, we are able to select the best options to fit your needs. Many of the lodges you’ll visit share our passion to help empower the less privileged in this region. You will be given the opportunity not only to give back to this community but also to see these projects in action.

Our first-hand field experience means we have the knowledge base and the tools necessary to help you plan the perfect luxury African safari, completely stress-free. We are committed to giving you the personal and discrete service you need to enjoy your trip to the fullest. Over 70% of our business is from repeat clients, with some returning year after year to experience the Luxury African Safari way of life.

From the moment you set foot on African soil, we’ll be there to meet you. We’ll also continue to provide assistance throughout your travels, making sure you remain satisfied with your experience long after you leave our shores.


Tourism that Cares maintains the website Luxury African Safari, which has built up an excellent reputation with the wider community of the luxury travel industry over the years. It is through this web extension that we have been able to plan ‘specific needs’ travels and personally tailored adventures for honeymooning couples, filming companies, universities, corporate clients, and families from across Europe, the United Kingdom, and the United States. You can read some of our Client testimonials here.


Over the years, Luxury African Safari has built a database of 400 highly reputable suppliers and service providers. These include deluxe accommodations, reliable transport service companies, and highly-rated tour and safari companies. We’ll listen to your needs and use our extensive database to provide you with the best possible customized travel solutions.


In order to ensure that you are covered in the event of any unforeseen incidents, our company carries full professional indemnity insurance. Likewise, our suppliers and service providers are covered by full public liability insurance. At your request, we will be happy to provide you with trade references and client testimonials which support our claim of maintaining impeccable business standards. We have references from international film actors, large incentive organizations, high-profile corporate clients, and many families, small groups, and honeymoon couples. To ensure our high standards are maintained, we are registered members of the American Society of Travel Agents (ASTA) and the South African Tourism Services Association (SATSA), to whom we are bonded to comply with their Code of Conduct.

When groups exceed 30 people, we can appoint a dedicated tour manager for the duration of your travels to ensure end-to-end service satisfaction.

Luxury African Safari is committed to supporting community projects and social initiatives. We leave a positive legacy by ensuring each trip contributes toward renewable and sustainable energy initiatives and tourism focused on community projects.


We believe in the right of every traveller to be 100% confident in their booking and travel arrangements. That’s why we give you access to official company documents which support our claims of being a professional and reputable travel company. These documents include Inter Alia.

Statutory requirements we must meet in South Africa


Terms, conditions, and information about our membership with ASTA, SATSA and ATA are all available. We are proud members of these organizations. To continue our membership in SATSA, we are annually reviewed and need to pass a clean bill of health with respect to Financial Governance, Professional Indemnity Insurance, Tax Clearance Certification, and Proof of Registration with the relevant National Authorities. To be bonded to SATSA means that they provide a financial guarantee of deposits held against the involuntary liquidation of a SATSA member. Once requirements are met, we are allowed to display the SATSA logo. Being a member of ASTA – the largest association of travel professionals in the world (U.S.-based) – is another major factor in support of our worldwide acceptance as a Tourism Company of high standards. Finally, we are also a Tour Operator Member of ATA, an international trade association that promotes travel and tourism in Africa.


Our company is registered in South Africa, and it has full commercial and public indemnity coverage. Likewise, all companies we work with have passenger and public liability coverage for us to maintain a high standard of professional service in the tourism and travel business. Tourism that Cares services is insured by Travel and Tourism Underwriters. Our membership of SATSA – Southern Africa Tourism Service Association — provides financial guarantees of deposits held against involuntary liquidation to all travellers using our services. Our SATSA membership means travellers are guaranteed high quality and excellence in the business of tourism. Furthermore, we are proud members of Cape Town Tourism, the American Society of Travel Agents (ASTA), and the Africa Travel Association (ATA), the leading international trade association which promotes travel and tourism throughout Africa.

View our SATSA certificate here.

we regularly research and implement emerging travel trends

Tourism that Cares is respected amongst our global repeat clients and amongst our industry peers, for innovation in areas of hyper personalisation, sustainability and expert luxury travel advisors. We are known for our passionate attention to detail, and the ongoing journey of first hand product knowledge and local expertise. This is confirmed in a recent Deloitte report on global luxury travel trends, and affirms our commitment to points highlighted in their publishedresearch materials.